Mecca to launch FaceGym in Sydney
A cult British skincare brand known for its “extreme facials” that give more than 40 muscles in your face a workout, is launching in Australia.
News.com.au reports FaceGym – a world-first concept that combines beauty, wellness, and fitness to sculpt, lift, tone, and brighten – is launching in Mecca’s flagship Sydney store in January.
Much like attending a regular gym, FaceGym-goers head into a “fitness studio” where their faces are given a “high-powered workout” using a combination of tools, massage techniques and skincare products.
The unique facial, created by former beauty journalist Inge Theron, first launched with a pop up in London in 2014 but has since expanded to 13 studios in London, Manchester, New York, and Los Angeles, the website reported.
The launch into Sydney’s George Street Mecca store will be the first FaceGym Studio in the Southern Hemisphere and the fifth city worldwide.
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Photo: Aga Wide/Unsplash
